Blog

How Agencies Save $2,000/Year on Their Social Media Stack

The real math behind an agency switching its social stack: per-account vs per-seat pricing, a worked example, and how to calculate your own savings.

Build a Content Bot: RSS to AI Caption to Auto-Publish

Build a content bot that reads an RSS feed, writes a caption with AI, and auto-publishes to social media through the Publora API. Full flow, real endpoints.

Social Media API: Rate Limits, Tokens, and Webhooks Explained

A developer reference for the Publora social media API - how API-key auth works, what rate limits actually apply, and how to set up webhooks for post events.

How to Automate Social Media Posts with Python and the Publora API

A working Python guide to automating social media: connect accounts, post to 10 platforms, schedule with one script, and attach media - using the Publora API.

How to Write Social Media Posts That Don't Sound Like AI

AI-sounding posts get scrolled past and downranked. Here's how to spot the tells and write social media posts that read like a real person wrote them.

Headless Social Media Publishing: What It Is and Why It Matters

Headless social media publishing means posting through an API instead of a dashboard. Here's what it unlocks, when it's worth it, and how to start with Publora.

Instagram Algorithm 2026: How Reach Really Works Now

How the Instagram algorithm works in 2026 - the separate systems for Feed, Reels, Stories, and Explore, why sends beat likes, and what Instagram says not to do.

The Real Cost of "Free" Social Media Tools (2026)

"Free" social media tools come in two flavors - genuinely free-forever and trials in disguise. Here is what each really costs you, and what to look for in 2026.

LinkedIn Algorithm 2026: How It Ranks Posts (and Why AI Search Cites Them)

How the LinkedIn algorithm works in 2026 - the AI ranking model, the signals that matter, what gets suppressed, and why your posts now show up in AI search.